Uber, Las Vegas, Real Estate (Pt. 2)

How my friend’s story of ‘Taxi vs. Uber’ can lead homeowners to higher predictable profit and better experience, when selling their home.   Let’s just dive into it. Last week, we looked at how disruptive platforms like Airbnb and Uber are winning the hearts & minds, and consumer attention, in their respective industries. If you…

Airbnb, Uber Meets Real Estate

Millions of consumers love Airbnb, Uber, and dozens of other similar platforms that have disrupted their respective industries. So what about real estate? – how do their secrets apply?… Well, first, you have to define what a Platform is. For this, we can look to the book Platform Revolution: How networked markets are transforming the…

How to burn $10,000 when selling your home.

More importantly how NOT to. If you’re ever going to sell, you want to be aware of this.   “If only they knew… It’s not right… You have to tell people about this…. You have to warn them”. Liz was of course talking about warning you… everyday sellers who don’t have a clue what’s happening…

Are real estate agents honest and ethical?

  It’s an unfortunate truth, but the fact is: 90% of you think NOT.  (Roy Morgan Image of Professions Survey 2016). The next question is: WHY not? Well that’s a simple one to figure out.  It’s the ‘Commission-Only’ business model, the self-serving ‘Sales Culture’ that’s responsible for both the behaviour that robs your trust, and the unreasonably high…

Do real estate agents really sell houses?

Do real estate agents really ‘sell’ houses? It’s an interesting question. Isn’t that what you pay real estate agents for … to ‘sell’ your house? By ‘sell‘ we mean… persuade, convince, talk a buyer into buying your property. You see unfortunately many sellers seem to believe that is what real estate salespeople do.  But nothing could be…

FREE is an expensive option.

  Yesterday an old friend Daryl posted a link on his business Facebook page. He is a mortgage broker and obviously cares about protecting his clients.  The article was warning people, opening their eyes about the hidden costs and dangers of interest-free finance deals offered on retail products – like a new washing machine, TV…

How do you define who’s the ‘BEST’ agent?

  I don’t know if you’ve ever heard of Matt Mullenweg? If you listen to the Tim Ferris Show (the #1 ranked business podcast on itunes), you may remember him being interviewed on episode 61. If not, Matt Mullenweg founded one of the largest websites in the world. Even if you don’t know his name, there’s…

What do you want to be known for?

Over recent months I’ve been in my mental cave. Head down learning, planning and working. I don’t know if it’s a bloke thing or just my introverted nature. I get in this hyper focus, almost obsessive state. Anything outside of the cave ceases to exist. Although it’s thrilling, almost addictive, to feel like you are…

The Integrity Of Discounting

In the name of increasing sales and selling product, is it ethical or moral to have one client pay $3,000 more, for the same product or service, than another client? This discussion is likely to ruffle some feathers, as the sanctity of sales and discounts are what drive many customers’ buying decisions. After all, if…