We believe that being the ‘best’ should mean doing what’s best for our clients. So we restated real estate from a ‘Commission-driven Sales Industry’ to a ‘Professional Service’: Fundamentally changing our core purpose from Selling you to Serving you. From Persuading you to Protecting you. From Pushing you to Guiding you. From Pitching to Advising.…
It’s said that the most misleading cons contain an element of truth. A classic example is this main one-liner spoken by auction agents – and it seems after more than 30 years of seeing it – sellers are still falling for it hook line and sinker: “When you put a price on your property the price…
It never ceases to amaze me how much bullshit my industry peddles to consumers. That I think, ultimately harms you as home-sellers. And today I want to clear something up. Inspired by a video I saw by a pro auction agent entitled “Auction Misconceptions”. I think it should be titled ‘Auction Deceptions”. You see, he…