Do real estate agents really sell houses?

Do real estate agents really ‘sell’ houses? It’s an interesting question. Isn’t that what you pay real estate agents for … to ‘sell’ your house? By ‘sell‘ we mean… persuade, convince, talk a buyer into buying your property. You see unfortunately many sellers seem to believe that is what real estate salespeople do.  But nothing could be…

True Differentiation – how it impacts profit and dictates strategy when selling a home.

I realise the image to the right may look a little Howard Hughes-ish, but there is a method to my madness. And this sketch, if you’re thinking of selling your home, may have a profound and direct impact on your bottom-line profit. You’ll also want to share this with friends and family members that you care…

Sellers Suffer MASSIVE Losses – Without Knowing it.

  I’m going to share an experience with you. Because it clearly illustrates how sellers suffer massive losses while dealing with traditional real estate salespeople. Although over years, I’ve seen this happen more times than I can remember.  This particular case – is one of the worst I’ve personally witnessed. To protect the confidentially of those…