Record Price + Most Efficient Fee = Maximum Profit

New approach results in both a record sale price AND $12,500 saving on commission. Meet the clients: It was with sadness that Sandy and Jan were letting go of their apartment. It had been perfect for their lifestyle since purchasing off the plans 15 years earlier. The location, the ease of living. And of course, that…

FINALLY! A Cure For Commission-Shock

Commission-Shock: Feelings of shock, bewilderment & sometimes anger when you realise how much the traditional real estate industry takes from the sale of your home. If you’ve experienced Commission-Shock, you are not alone. It’s estimated to afflict over 90% of home sellers worldwide, and until now there’s been no known cure. Take Bob for example, he…

False Beliefs Strip Home-Sellers Equity

“What we believe to be true, isn’t always the truth.” As ‘Mark & Angel’ recently put it: The truth is, no matter how smart or educated you are, your subconscious mind will sometimes attach itself to beliefs that habitually push you farther and farther away from where you want to be in life. This is…

Banned By Fairfax: Reasonable ‘Censorship’? Or ‘Bully Tactics’ – suppressing the truth for their own gain? You decide.

Banned By Fairfax: Reasonable ‘Censorship’? Or ‘Bully Tactics’ – suppressing the truth for their own gain? You decide. Sure, we fully expected some real estate agents to try and shut us up. After all, in order to help consumers, we’ve exposed truths they’d rather you didn’t understand. We’ve even been accused of being a ‘whistleblower’.…

South Canterbury Home-Sellers benefit from $730,000 windfall.

Since launching their ground breaking real estate service, just two years ago, more than 150 South Canterbury home-sellers have benefitted from keeping over $730,000 extra equity in their pockets. That’s an average windfall of around $4,800 each – to use for what ever they wish. Recent clients, Bill and Gail, said they plan to put…

Why Benjamin Franklin is turning in his grave.

Benjamin Franklin was undoubtedly a man of great virtue. So seeing his sage advice twisted into a manipulative & misleading sales technique – must surely have him squirming. According to wikipedia: in 1772 Franklin laid out the earliest known description of the Pro & Con list, a common decision-making technique… “… my way is, to divide half…

The Aggregation of Marginal Gains:

How “The Common Sense Approach To Sell Real Estate” Creates Max Profit For Homesellers! I came across an interesting article the other day about Tour de France cyclist coach, Dave Brailsford. From the article: “In 2010, Dave Brailsford faced a tough job. No British cyclist had ever won the Tour de France, but as the…