As a real estate agent, have you ever found ‘Price Reductions’ to be an uncomfortable friction point?

I sure did. Especially when we’ve done a professional job bringing our clients property to market… Given superb and realistic advice up front (Blue-skying them to get the listing has never been my style). Helped our clients prepare themselves and their property. Followed the clients instructions regarding their desired pricing. Provided quality multimedia marketing… However,…

REAL ESTATE AGENTS: Let’s face it…

  The world has changed. Along with the value we bring to the table We are no longer the gatekeepers of information. Sellers no longer need us to find buyers. Buyers don’t need us to find sellers. Our position as matchmakers, middlemen, has become obsolete. Consumers expectations are changing. They’re rejecting sales tactics and rewarding…

A tale of four home sellers.

Once upon a time, four friends listed their property for sale. The only options were going it alone or listing with a traditional commission-only salesperson. The going rate in town was $500 plus 3% of their sale price, plus GST. Ken took responsibility for his sale. He knew that ultimately he was in control of…

Record Price + Most Efficient Fee = Maximum Profit

New approach results in both a record sale price AND $12,500 saving on commission. Meet the clients: It was with sadness that Sandy and Jan were letting go of their apartment. It had been perfect for their lifestyle since purchasing off the plans 15 years earlier. The location, the ease of living. And of course, that…

FINALLY! A Cure For Commission-Shock

Commission-Shock: Feelings of shock, bewilderment & sometimes anger when you realise how much the traditional real estate industry takes from the sale of your home. If you’ve experienced Commission-Shock, you are not alone. It’s estimated to afflict over 90% of home sellers worldwide, and until now there’s been no known cure. Take Bob for example, he…

False Beliefs Strip Home-Sellers Equity

“What we believe to be true, isn’t always the truth.” As ‘Mark & Angel’ recently put it: The truth is, no matter how smart or educated you are, your subconscious mind will sometimes attach itself to beliefs that habitually push you farther and farther away from where you want to be in life. This is…

Banned By Fairfax: Reasonable ‘Censorship’? Or ‘Bully Tactics’ – suppressing the truth for their own gain? You decide.

Banned By Fairfax: Reasonable ‘Censorship’? Or ‘Bully Tactics’ – suppressing the truth for their own gain? You decide. Sure, we fully expected some real estate agents to try and shut us up. After all, in order to help consumers, we’ve exposed truths they’d rather you didn’t understand. We’ve even been accused of being a ‘whistleblower’.…

South Canterbury Home-Sellers benefit from $730,000 windfall.

Since launching their ground breaking real estate service, just two years ago, more than 150 South Canterbury home-sellers have benefitted from keeping over $730,000 extra equity in their pockets. That’s an average windfall of around $4,800 each – to use for what ever they wish. Recent clients, Bill and Gail, said they plan to put…